Sept. 10, 2020

How To Write a Book on the Future of Healthcare

How To Write a Book on the Future of Healthcare

Futurist Trond Arne Undheim interviews Scott E. Burgess, Founder of Healthcare360 Media Group and host of the Healthcare360 podcast.We talked about the importance of having a deep conviction before you write a book, how you go about creating a piece of ...


Futurist Trond Arne Undheim interviews Scott E. Burgess, Founder of Healthcare360 Media Group and host of the Healthcare360 podcast.

We talked about the importance of having a deep conviction before you write a book, how you go about creating a piece of true thought leadership, and, more specifically, what’s wrong with healthcare today. In the process, Scott starts sketching the solution he envisions, rebuilding healthcare from scratch and where YOU need to become your own best healthcare advisor.

My takeaway is that there is no substitute for integrity. I more deeply understand the rogue thinking required to turn healthcare around and I would look to Scott to provide a key perspective in the coming year. The system of the future will be, or rather needs to be, built around the individual, not the insurance or even the medical providers. What that means goes far beyond the current industry buzzword of value based care.

As for how to write books, I summarized it into four key decisions surrounding: flow, brand, Quality, and speed. I believe if you know your approach to these four issues, everything else follows.

After listening, check out the Healthcare360 podcast and Scott's profile:

Additional context about the show, the topics, and our guests, including show notes and a full list of podcast players that syndicate the show can be found at https://trondundheim.com/podcast/.

For more about the host, including media coverage, books and more, see:

To advertise or become a guest on the show, contact the podcast host here. If you like the show, please tell all your friends, subscribe and consider rating it five stars. The show is hosted by Podbean and can be found at Futurized.co. The intro and outro music is Electricity by Ian Post from the album Magnetism. 

Scott E. Burgess

Host, Healthcare360 podcast

Boston native, South Florida transplant, entrepreneur!
Execution is not for everyone. Neither is consulting. Merging the two, highlights what results are intended to look like. Technological understanding and customer centric implementation can make for an interesting combination.
‍For the past sixteen plus years I have served the Healthcare marketplace cheerfully.

My goal is to create raving fans, loyal customers and provide value beyond expectations. I’ve grown exponentially in the organizations that I have been associated with; only second to those who trust me in the efforts of collaboration. I am owner and operator of Healthcare360 Media; which hosts the top 15 medical podcast: "Healthcare360 Podcast "Enjoying this journey of life I am on with my beautiful wife Michelle, and my four amazing daughters, my heart is full!

Scott Burgess orchestrates a diverse, raw conversation while exposing what is really going on behind big healthcare, and offers insight on how to fix it.
Healthcare360 discusses all topics surrounding healthcare in the US market today. Join Scott Burgess in a raw, unedited and insightful conversation with hospital leadership, consultants, clinical and technical experts who share their insights on common problems and expose what's really going on behind big Healthcare, and recommendations on how to fix it.