Nov. 15, 2021

Simple is the Future

Simple is the Future

Lisa Bodell (@LisaBodell), futurist and CEO of FutureThink (@futurethinktank) is interviewed by Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur in episode 135 of the Futurized podcast (@futurized2), the topic is Simple ...

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Lisa Bodell (@LisaBodell), futurist and CEO of FutureThink (@futurethinktank) is interviewed by Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur in episode 135 of the Futurized podcast (@futurized2), the topic is Simple is the Future.

In this conversation, we talk about the productivity impact of killing bureaucracy, rules, and bad organizational habits and simplification strategies for corporations and their leaders-minimizing slides, meetings and emails to free up time.

Trond's takeaway is that to claim that the future will entail more simplicity than complexity is an unusual take. Nevertheless, there is an appeal here. Further complexity in some realms might necessitate simplicity in others. Regardless, simplicity is appealing and wonderful when it works.

Thanks for listening. If you liked the show, subscribe at or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 108. Play, Uncertainty and Growth, episode 113, Tech in Tomorrow's Learning Organizations, or episode 123, Regenerative Business. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at

The Futurized team consists of podcast host and sound technician Trond Arne Undheim and, videographer Raul Edward D'Trewethan.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.


Lisa BodellProfile Photo

Lisa Bodell


Lisa is a globally recognized innovation leader and futurist and ranks among the Top 50 Keynote Speakers in the World. She founded FutureThink in 2003 to provide a simple approach to the otherwise complicated topic of innovation.

Working with leading companies such as Google, Merck, and P&G, FutureThink has become the largest source of simplification and innovation tools and training in the world. She’s the best-selling author of “Why Simple Wins: Escape the Complexity Trap and Get to Work That Matters” and “Kill the Company: End the Status Quo, Start an Innovation Revolution”, which was named one of the Best Business Books by booz&co.

After earning her business degree from the University of Michigan, Lisa launched her career at Leo Burnett in Chicago, where she discovered a gift for applying disruptive trends and ideas to new business concepts. She later moved to New York where she built two successful businesses. Her love of teaching and creativity then led her to start FutureThink.

With time-management skills that border on an art form, Lisa likes to work hard and give back. She has served as an adviser on the boards of the Association of Professional Futurists, Novartis’ Diversity and Inclusion Board and on the Global Councils of the World Economic Forum. Among her many academic activities, Lisa has taught innovation and creativity at both American University and Fordham Universities.